Posts tagged with Iphone

The Androids are coming!!

The Androids are coming!!

By Michael Gray on 26 Aug 2010

It’s mid 2010 and I think I must almost be the last person on earth without a smart phone. The ol’ Nokia 5210 has been a trusty companion and I have seen no real need to let it go. Recently however, I thought it might be time to upgrade the reliable brick and grab something [...]

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What iAds mean for advertisers

What iAds mean for advertisers

By Nathan Bush on 09 Apr 2010

It’s been a big couple of weeks for geeks. We had the iPad earlier this month and the announcement of a new iPhone operating system this morning. Putting geekology to the side, there was one really important development for those in the advertising industry. This was the introduction of iAds. Apple have come out [...]

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How do you measure up?

How do you measure up?

By Steve Jennings on 10 Aug 2009

OK, now I know why I really need an iPhone.  Like the Luddite I am, I have resisted thus far – but this could just be the clincher. So here it is – the latest big thing.  It’s called ‘Passion’ and it will revolutionise the way we ‘do business’.  The brainchild of Chris Alvares, a US [...]

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What Next: 6 March 2009

What Next: 6 March 2009

By Pete Luetjens on 06 Mar 2009

Do you subscribe to What Next? What Next is BCM’s weekly review of what’s happening in the world of media, entertainment, new products etc. If it’s new, you’ll hear about it here! This week: Gen Ys engaging with brands on social networks Australia: Connected nation Skittles goes social The iPhone – a mobile web game-changer The world in 2019, according to Microsoft Click [...]

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More mobile goodness

More mobile goodness

By Pete Luetjens on 26 Feb 2009

I make no apologies for coming back to the subject of great mobile innovation on this blog. There’s just far too much great stuff out there not to share! So, here’s a few more things that have appeared this week. Firstly, how about using your phone as a projector? A company called Microvision has developed a projector designed [...]

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Who needs REAL instruments when you’ve got an iPhone?

Who needs REAL instruments when you’ve got an iPhone?

By Pete Luetjens on 19 Feb 2009

There can hardly be a better example of how innovation goes nuts when you crowdsource global talent than the Apple iPhone App Store. I expect we will look back on the early years of the iPhone app store as a truly revolutionary period of mobile phone usage. Let’s take a look at one area where Apple [...]

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Touch screens, touch screens everywhere…

Touch screens, touch screens everywhere…

By Pete Luetjens on 05 Feb 2009

The Apple iPhone has without a doubt ushered in a new era of touch screen technology. For a long time touch screens were a novelty, an expensive interface which may not have always been the best solution. But now consumers are coming to expect them as standard – on mobile phones, gaming consoles (like the [...]

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More great branded mobile applications, and 2009 has barely begun

More great branded mobile applications, and 2009 has barely begun

By Pete Luetjens on 08 Jan 2009

Yes, I know I named 2009 the year of social media, but there’s another space we can expect to see some great innovations this year – the world of branded mobile applications. In 2008, the iPhone opened up a whole new world of ways that brands engage consumers on their mobile in fun, functional and informative [...]

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New work from BCM: QUT Engineering ‘Are You Smart Enough?’

New work from BCM: QUT Engineering ‘Are You Smart Enough?’

By Pete Luetjens on 21 Oct 2008

We were recently thrown an interesting challenge by one of our great clients, QUT. Their engineering faculty is trying to reach current year 12 students who might be interested in studying engineering in 2009. That’s a pretty finite audience! And certainly one we puzzled over how best to reach for a good little while. Our solution: [...]

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