Posts tagged with blogging

That Blogging Vibe

That Blogging Vibe

By Michelle Joubert on 26 Nov 2009

As social media grows it’s becoming increasingly pivotal for advertisers to understand what consumers are saying about their brands, products and services in the market. Most of us have rapidly become familiar with the most popular social media sites such as Facebook and Twitter (and the opportunities they offer for our brands), but does blogging rank [...]

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Oh, The Pressure!

Oh, The Pressure!

By Paul Cornwell on 12 Jun 2009

Ever wandered into a party on your own and felt very nervous about meeting a bunch of strangers? What about going to a business seminar on your own? You want to sound confident, interesting and perhaps even witty. You’d love to engage in spirited banter about the merits of some brand new technology or regale people with clever [...]

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‘Viral stunts’ – innovative or invasive?

‘Viral stunts’ – innovative or invasive?

By Stacey Lynch on 23 Jan 2009

I have to say, I am enjoying the controversy and media attention that has snowballed over the past week as two now infamous viral stunts have unraveled and become exposed.  Tourism Queensland successfully generated free global publicity from their so called ‘mistake’ related to ‘the best job in the world‘, and it’s now official that [...]

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virtual vox populi

virtual vox populi

By Kevin Moreland on 10 Oct 2008

Blogs have been the ‘new black’ for a few years now. In the early days, some thought they were little more than a passing fad. The naysayers questioned the value of content generated in such an unstructured, unfettered way. But blogs have entered the realm of the respectable. Funnily enough, it’s precisely the dynamic, unstructured, [...]

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