We live in an age of fragmenting media, increased reliance on word of mouth recommendations, and technology like Foxtel IQ that makes it all too easy to skip an ad.

Doesn’t it sometimes make you wonder… are consumers simply outgrowing advertising?

Next Thursday, BCM partner Kevin Moreland will be chairing a Round Table discussing exactly that. He’ll be picking the minds of some of the best in the industry, including:

• Paul Fisher (CEO, Internet Advertising Bureau, Sydney)
• Drew Parkes (Digital Marketing Manager, Microsoft XBOX, Sydney)
• Paul Byrnes (General Manager, Emitch, Brisbane)
• Andrew Lockwood (Managing Director, Postclick, Sydney)

Presented by the Australian Interactive Media Industry Association (AIMIA), it promises to be a highly informative, entertaining and practical discussion, of value for all marketers. It comes highly recommended to all readers of Two Cents.

The Round Table will be followed by networking drinks (always entertaining at AIMIA events!)

For more details about what to expect on the day, click here.

Tickets are selling fast, so be sure to secure yours – we hope to see you on the day!

Check out these related posts:

1. Are They Trying to Bore Consumers Into Buying their Brand?
2. When does outdoor advertising become visual pollution?
3. Advertising 2.0
4. Will hyper-targeted mobile ads be crushed before they even get off the ground?
5. We are happy to announce Geoff Reid as the new Creative Director for BCM Sydney