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Some light holiday reading
The BCM Blog will take a short break over Christmas but will be back next week. In the meantime, here’s a few of my favourite online things from 2008 – some light holiday reading! The Sprint Widget – best described as a dashboard for the planet. Very cool! Make sure the sound is on. Social Media in Plain [...]
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Christmas, Coke and advertising
Merry Christmas to all BCM blog readers! If you’re still in the office, like me, I hope you have a relaxing Christmas break – I’ll be back here and blogging between Christmas and New Years. What better topic for a blog post today than Christmas and advertising. I was pondering what I could post about in [...]
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When will we see product ‘life stories’ in Australia?
One of my favourite trends of the last couple of years has been product ‘life stories’. This is where brands give you full detail of a product’s provenance, whether it be on-pack, or online (via entering a barcode) or many other means. Springwise first reported on this trend last year, but there’s still plenty of great [...]
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Expert nerds say: Internet will kick ass in 2020, doubt life will be better though
I love the research that comes out of the Pew Internet & American Life Project in the USA. I’ve always imagined Pew to be the kind of place that American research boffins aspire to work – somewhere people actually listen to and read what you’ve discovered! Their latest report is typically insightful. It’s called Future of [...]
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Online word of mouth – in action
You might have seen the post we put up last week about Davo’s website and all the things he loves. In the week or so since Davo’s site went up, it’s been fascinating watching how it has started to spread around the globe. We’ve got a few tricks up our sleeve to help it spread in [...]
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‘Fragmentation’ – Threat or Opportunity?
As consumers’ media choices multiply and fragment, many in our industry fear an increasingly complex media landscape, a higher degree of difficulty in reaching prospects, and a big challenge in capturing attention. And they’d be dead right in identifying these issues and being concerned about dealing with them. As consumers’ attention increasingly skips across media channels [...]
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Davo loves his car, and his girlfriend…
We don’t usually talk up cool websites that we find on our travels around the interweb, but we love this one! Check it out: www.whatdavoloves.com
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Some brain food for you: Web 2.0 and the future of the internet
In the lead-up to Christmas, I have been conducting a series of presentations on all things interactive for staff here at BCM called ‘Brain Food’. The first one of these took a wide view of what is happening on the internet at the moment – what is commonly termed ‘web 2.0′ – and also took [...]
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New work from BCM: Big Brown Box video competition
BCM has been working closely Radio Rentals to launch their new online retail store, Big Brown Box. As part of our launch strategy, we are kicking off a video competition this week with a massive prize – $10,000 in goods from Big Brown Box! The competition revolves around a microsite – designed and developed by Michael [...]
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2009: The year of social media
“The Conversation” by Brian Solis – click image for hi-res version Forget about mobile, cloud computing or that crazy ‘semantic web‘. They’re all very cool, but it’s pretty obvious that 2009 is going to be all about social media coming of age. Social media participation has without doubt reached a critical mass of participation in Australia [...]
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Goo-goo-ga-ga-GUI-GUI
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Don’t get all emotional on me…
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BCM makes a splurge for Wotif.com
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The Androids are coming!!
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Are you a Scrum-er, a Queue-er or a Pay to Jump-er?
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The battle that never happened
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Happiness is…
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He’s getting his colour back – quick, call a Wireframbulance!
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View from 45th & Madison – via Warner St
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Cognitive space to rent
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Scott: Nice video Derek - proof of just how naturally int...
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Nathan Bush: Great stuff. It works both ends of the spectrum to...
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Sheila: This article is terrifc. I'm planning on buying a ...
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Daniel Oyston: I wish they had express parking machines so I coul...
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Jim in London: You nailed it. Completely agree on all fronts. A...
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